Rimi Nayak - Designing fashion and fashioning design!
An alumnus of the National Institute of Fashion Technology, Rimi Nayak has literally gone to places on account of her sheer talent at fashion designing. Her label Rimi Nayak India has been extremely well-received both at national and international levels, which perhaps accounts for the fact that she was also part of the Goldman Sachs 10,000 Women Entrepreneurs Program! Here's an achiever sharing her views on success, womanhood and more!
1. Describe the "woman" Rimi Nayak.
Rimi Nayak is a modern Indian woman with a global outlook. Someone who is well travelled, confident and has her own distinct identity and an individual mind.
2. What encouraged you to take up fashion designing as a career?
Though it may sound very clichéd but ever since I have thought of a career for myself it has always been of a fashion designer. May be it was involuntary for me to think likewise as I grew up seeing my mom designing, cutting and stitching clothes for me. With her encouragement I finally took the step forward and decided to take it as a profession.
3. What are your words of advice to a budding designer?
I think you should choose the profession for the right reason as it’s a lot of hard work and not just glamour. Be focused and be original in your creativity.
4. What do the words "fashion" and "style" mean to you?
Fashion is something that is short term but a style is something that remains forever. We work on different concepts every season but there are some classic style statements that we make through our silhouettes.
5. When it comes to designing, what do you feel is your USP?
Label Rimi Nayak India is a women’s wear label which is defined by sensuous drapes, signature prints, and unconventional surface textures along with classic cuts.
6. You have been a part of Lakme Fashion Week, and even Vancouver Fashion Week, Canada. Which has been your most cherished experience and why?
The first show is always very special to one’s heart. My first show at Lakme Fashion Week as a Gen Next Designer is surely the most cherished experience. I was just out of college and to be on such a big platform for my first show was surely an experience which is hard to replace. Even Vancouver Fashion Week is extremely special to me as it was for the first time I showcased internationally. To get appreciation from people on a foreign land that also for my first show out there is surely an experience hard to compare.
7. What, according to you has been your biggest success till date?
Every time I see a happy customer praising my work and feeling good wearing my clothes and getting complimented for it makes me feel happy and successful.
8. Your Summer/Resort 2013 collection "Letter Flow" was immensely well-received. Tell us more about it.
Our latest collection draws inspiration from the Bengali typographic language and its graphical representation. We use typeface daily, yet we seldom appreciate the form of a letter. Here we are liberating the typeface from the confines of the page and giving the words and alphabets the freedom to express its content in a new dimension. In the process we also urge the reader to become a viewer by blending the visual characters of the letters in its graphical form with the free flowing silhouettes of the collection. It is also a humble tribute to the Bengali Language and an attempt to infuse interest in times of its declining popularity.
I believe that Bengali, which is one of the sweetest languages in the world, one of the most culturally rich languages, is losing its importance in today’s world. I really want to bring it back to people’s life and would urge them to try not to let the language lose its presence in today’s world.
9. What does woman empowerment mean to you?
Women empowerment to me is a process that mobilizes a Woman intellectually, mentally, and/or physically in such a way that she realizes her worth as a participant of her society and community and thus contributes to it by engaging in activities she finds purposeful and productive.
10. Are you glad to be a woman? Why?
Definitely, I am glad to be a woman. I believe as a woman I am a gifted soul. We as women are more compassionate with a genuine kind hearted feeling for others. And thus even after our busy daily schedule we never neglect home as we can multi task very well. I believe we are a more rounded personality with an ability to manage both work and home fronts with ease.